La Tribune. PACKAGING SPECIALIST, CLARANOR PROMOTES REUSE
Packaging. Claranor supports reuse Article published in La Tribune, July 04, 2023 Read the original article in French Pioneer and leader in packaging Pulsed Light decontamination, the Avignon-based SME offers an alternative to traditional chemical processes and contributes to making industrial practices more sustainable. It's no surprise, then, that the company has taken up the issue of reuse, which it has identified as one of its main areas of development, and for which it is multiplying its innovations. By Gaëlle Cloarec Supported by the February 2020 AGEC (Anti-waste for a circular economy) law, the packaging reuse sector is getting into fighting order. Here and there, initiatives are multiplying, experimenting with usage methods, business models and consumer support. Because the timetable is getting drastically shorter. By the end of 2025, for example, supermarkets will have to reduce their single-use plastic packaging by 20%, at least half of which will be achieved through reuse. This target has prompted an entire ecosystem to rethink its approach, "exposing itself to the subject in order to develop solutions and offer them to our customers", explains Christophe Riedel, CEO of Claranor. 600 MACHINES WORLDWIDE Founded in 2004, this Avignon-based SME is a pioneer and leader in packaging Pulsed Light decontamination: the application of intense flashes of germicidal white [...]